Smulyan Podcast Website header

BIA Advisory Services helps traditional and digital media, brands & agencies and technology companies secure a winning position in the local advertising marketplace.

Current News

BIA Projects $165.7 Billion in 2023 for the Local Advertising Marketplace

BIA’s newly released 2023 U.S. Local Advertising Forecast estimates revenues across all media in the U.S. will reach $165.7 billion in 2023, indicating flat year-over-year revenue expectations. However, removing political advertising revenue from the estimate, BIA projects $165.2 billion in total local advertising next year, a 4.8 percent increase in local advertising year-over-year.
Read More.

Latest Podcast
Homepage Banners

“Never Ride a Rollercoaster Upside Down”: Reflections on Being an Entrepreneur with Jeff Smulyan

In this special podcast episode, BIA’s CEO, Tom Buono, sits down with legendary radio executive, Jeff Smulyan to discuss Jeff’s new book, “Never Ride a Rollercoaster Upside Down” that offers captivating insights into what it takes to be an entrepreneur through good and bad times.

Jeff and Tom also speak to the chaotic on/off love relationship Wall Street has had with the radio industry over the years and radios continuing value within local communities.

Listen now.

Recent Webinar
SF_BIA_Local-Digital-Series_November_400x200

Top Recession-Proof Opportunities for 2023

As local sellers set budgets and make plans for next year, economic uncertainty is concerning. Look ahead to next year to identify recession-proof verticals.

View On-Demand.

Local Media Watch Blog

Transaction Activity (as of October 1, 2022)

Transaction Update for Television and Radio (Year-to-Date): 

$ 6 B
TV Transaction Value
$ 276 M
Radio Transaction Value
98
# TV Stations Sold
526
# Radio Stations Sold
Products & Services Quicklinks

MEDIA ACCESS PRO

Instantly access broadcasting and publishing industry data with BIA’s data software service, MEDIA Access Pro.

PRODUCT DETAILS

VALUATIONS/APPRAISALS

Quality media valuations and asset appraisals that support business opportunities.

QUALIFICATIONS & TEAM

STRATEGIC SERVICES

Industry expertise for developing strategies that create new and sustainable growth.

FOCUS AREAS & CASE STUDIES